My sister recently shared how she's become hooked on Pickleball. She even sets her alarm for 11:55 PM EST just to book a court right at midnight. A few months back, I came across a fantastic article by Beth Ewen in Franchise Times about a franchise called Pickleball Kingdom. We're scheduled to meet with Ace Rodrigues, the Founder and CEO of Pickleball Kingdom—an indoor facility that operates on a membership model. With Pickleball being the fastest-growing sport in the U.S., Pickleball Kingdom stands out as the top brand for indoor pickleball venues. In part two, we’ll feature a clip from our popular Great Quotes in Franchising podcast.